THE DAY WEB ANALYTICS BECAME POLYGAMOUS

When we talk about web analytics we normally put the website in the middle of the analysis. However it is getting harder to keep that idea in mind when you have Apps that are being measured no matter they are being displayed on a website, in Facebook, in a mobile site or even with an snippet into thousands of blogs or websites.Actually a particular website could be displayed in several different type of gadgets like a Desktop, a laptop, a mobile phone, a tablet, an MP3 player with internet, an GPS with internet, and so on and on and on… So is really hard to have Web Analytics as a monogamous activity (in love just with the

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